It has been almost 2 years now since I have been running after designers. The challenge in India is that there are in total a scarcity of designers and even among them there are so many specialized variety of designers. Who do we need, when, is a big problem. One cannot run from the fact that for the success of a venture in today's era, designers play a very very important role too. Those who do not agree, are yet to explore more about designers.
Someone who is not from the design background finds it almost impossible to find these people, judge them or even understand who does he need. If he does succeeds in this, managing a designer is another pain point.
After interacting with a LOT of designers from varied fields, after being advised and mentored by several designers too, I think I now have a fair understanding and below have mentioned my learning -
Various Types of Designers related to Web -
http://bd.linkedin.com/in/praneetkoppula
http://in.linkedin.com/in/sanketbindle
http://in.linkedin.com/in/kunalkapoor1975
http://in.linkedin.com/in/ucharika
http://in.linkedin.com/pub/siddharth-khandelwal/15/5b8/31
http://in.linkedin.com/in/amitrpatil
When do you need, who? Some use cases -
Just get a good Visual Designer (NOT a graphic designer) and that should be enough from design point of view
2. You need a website which sells something online.
You need someone who can get the experience of your visitor increased so that the chances of him buying increases.
You also need the above
You Need 1.2, 1.3, 1.4 & 1.5
3. You have an idea for which you want to do business
You need someone who could make your idea real. First understand what will the idea do, who it will cater to, how will the customer benefit, what is the selling points and all. He will finally come up with the business model for your idea.
And then you need the above depending upon your requirements
You definitely need 1.1, 1.2, 1.3 & 1.4. Whether you need 1.3 or not would depend upon the above point.
4. You need to advertise
You just need a graphics designer
I would be happy to answer some more use cases. And some time in future would like to show in detail the functioning of each of these designers in detail along with how to look for them, their rates and all.
Cheers!
Someone who is not from the design background finds it almost impossible to find these people, judge them or even understand who does he need. If he does succeeds in this, managing a designer is another pain point.
After interacting with a LOT of designers from varied fields, after being advised and mentored by several designers too, I think I now have a fair understanding and below have mentioned my learning -
Various Types of Designers related to Web -
- Product Designer
- User Experience Designer
- User Interface Designer
- Interaction Designer
- Visual Designer
- Graphics Designer
- Product Design
- User research; Qualitative and Quantitative Analysis | Needs Gathering
- Information Architecture
- User Experience Design | User Centered Design; Grey Scale Designs / Wireframes
- Interaction Design | User Interface Design
- Visual Designs | User Interface Design
- Brand/Corporate Identity
- Logo Designs
- Brand Guidelines
- Stationary Design
Too high level and technical, rite?
A simple way to look at them:
Imagine you want to build a house. What are the steps involved in it?
A simple way to look at them:
Imagine you want to build a house. What are the steps involved in it?
- You decide which rooms do you need, how do you need them (The people who are going to live in this house are the users and deciding this is kind of User Research) [Example of a person who could do this
- The architect after understanding your needs translates user research into points that will serve as inputs to him (Qualitative & Quantitative Analysis)
- Finally comes up with what kind of home will suit you best. Number of rooms, their sizes, dimensions and all (Information Architecture)
- How will the rooms be connected, what gets placed where, sizes, detailing and all (User centered designs - Wireframes, grey scale designs)
- The architect then draws a systematic plan on this layout detailing about pipe lines, angles, pillars and all. (Tech Architect)
- These details are provided to a builder who gets his people to start building the house. (Developer Head)
- The labor (Builder's people) start building the house. (Developers)
- Once this is done, the interior designer starts decorating the house (Visual Designer)
- The house is ready for use.
http://bd.linkedin.com/in/praneetkoppula
http://in.linkedin.com/in/sanketbindle
http://in.linkedin.com/in/kunalkapoor1975
http://in.linkedin.com/in/ucharika
http://in.linkedin.com/pub/siddharth-khandelwal/15/5b8/31
http://in.linkedin.com/in/amitrpatil
When do you need, who? Some use cases -
1. A website for your business which does not take place online but you need to put up a website to reach out, tell about yourself, contact details and all.
You basically need a static website which shows what you do, how you do, why should one go for you, some more details and all. This website should be promising and attractive enough to get your potential visitor contact you.Just get a good Visual Designer (NOT a graphic designer) and that should be enough from design point of view
2. You need a website which sells something online.
You need someone who can get the experience of your visitor increased so that the chances of him buying increases.
You also need the above
You Need 1.2, 1.3, 1.4 & 1.5
3. You have an idea for which you want to do business
You need someone who could make your idea real. First understand what will the idea do, who it will cater to, how will the customer benefit, what is the selling points and all. He will finally come up with the business model for your idea.
And then you need the above depending upon your requirements
You definitely need 1.1, 1.2, 1.3 & 1.4. Whether you need 1.3 or not would depend upon the above point.
4. You need to advertise
You just need a graphics designer
I would be happy to answer some more use cases. And some time in future would like to show in detail the functioning of each of these designers in detail along with how to look for them, their rates and all.
Cheers!
